Political campaigns

Political campaigns will run more digital ads this year than ever before. This is how they will find you

There was a lot of outrage last week after revelations that Facebook data on some 50 million users was used to build profiles of voters, offer them tailored ads and try to help Donald Trump to get elected. While the backlash has been fierce against Cambridge Analytica, the firm accused of deploying the ill-gotten data, […]

Political campaigns

The secret to winning political campaigns? Tech, startup culture and women

Square One Politics, Executive Director, Miti Sathe Photo by: Brian Keith Millions of dollars. This is what a candidate for Congress must raise if he hopes to win. This daunting task — coupled with a lack of access to wealthy, politically connected networks and limited knowledge of the congressional candidacy process — has left many […]